Latest headlines: Lee Distad on understanding OKR, plus news from D-Tools, Viking Electronics, Draper, BirdDog, Ashly Audio and more
April 26, 2023 | Volume: 20 | Issue: 8
Do you understand OKR? Lee Distad says these begin with goals or objectives with clearly defined results. If your goal isn’t clear, how can you expect to measure how well someone achieved it?
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OKRs begin with setting a goal or objective, and clearly defining key results that come from achieving it. Objectives need to be clearly defined, so one may conclude whether or not they were achieved. “Sales growth in Q4” is not clearly defined. “25% sales growth in Q4” is much more specific.
