Volume 21, Issue 26 — July 12, 2023

rAVe ProAV Edition — Volume 21, Issue 26

July 12, 2023 | Volume: 21 | Issue: 26

Happy Wednesday, everyone! I hope July has treated you all very well so far. Here at rAVe, it’s been a little less busy now that InfoComm is over, but you know we never stay quiet for long! There is plenty we’re working on for the rest of the year. For instance, AI Appreciation Day is July 16, and we’re posting a new column each hour from different industry voices. Find out more here.

Speaking of AI, it’s also the focus of our Monthly Temperature Check survey this month. You can fill that out here — it takes about two minutes. You’ll be entered into the running for one of two $50 Amazon gift cards.

By the way, you’ll want to check out the latest from BrightSign — former Legrand AV President Steve Durkee will become BrightSign’s CEO.

Have a great rest of the week!

— Steph Beckett

COLUMNS

+ 5 Business Lessons From ‘The Bomber Mafia’ [Mark Coxon]

I’m a huge fan of authors who write about behavioral economics and human behavior. My shelves are full of books by Geoff Colvin, Dan Ariely, Daniel Kahneman, Chip and Dan Heath, Barry Schwartz, Stephen J. Dubner and Steven Levitt, and Malcolm Gladwell. The latest book I read by Gladwell was “The Bomber Mafia,” Gladwell’s effort to relay the bombing effort that emerged in WWII, as well as the problems the effort encountered. The narrative is oversimplified, making straw men out of the two main characters, who are much more complex than the book relays, however, despite the oversimplification, I found some great lessons on the art of innovation in the face of the status quo.