Jabra Research Shows That Gen Z (26-and-Unders) Are Unhappy at Work

January 30, 2024

New research from Jabra found that the return to office continues to impact working preferences — especially among Generation Z (those age 26 and under). The research was quite surprising in some cases but also predictable in others. Some unwritten rules seem to have been overturned as the newest generation enters our working world. Flexibility […]

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Ask Dr. Ann: How Do I Reach Millennials and Generation Z With Digital Marketing?

May 9, 2023

Digital marketing is the component of marketing that uses the internet and online-based digital technologies such as computers, mobile phones and other digital platforms to promote brands, products and services to potential and current customers. The process of digital marketing has many layers including targeted digital communications, content creation, branding and social media marketing. Key […]

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If You’re in Live Events, Be More Creative …

January 9, 2023

We’ve got to stop being so reactive. Stop giving them just what they want. “If you don’t tell them it exists, they certainly won’t buy it from you!” Our clients just aren’t that creative. LED Imaging ✅ Stage ✅ LED Lighting ✅ Loud ✅ As Gen Z continues to emerge as the most creative generation […]

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Work Today Sucks — and Microsoft Just Proved It

April 16, 2021

Microsoft just completed its “2021 Work Trend Index: Annual Report.” And parts of it are frightening. While the world debates the future of work after the pandemic, this Microsoft report mainly zeroes in on the state of work today. This survey was conducted by among 31,092 full-time employed or self-employed workers across 31 markets between […]

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