Latest headlines: Scott Tiner on designing AV based on use cases, Nathan Haynes on interfaces, UX and AV plus news from Uniguest and more
May 9, 2023 | Volume: 15 | Issue: 9
How’s it going, #AVtweeps? Is everyone having a fantastic May so far? Many of you are likely prepping for InfoComm 2023 (as am I), and it’s promising to be an exciting show this year. That’s why we chose the show as the subject of our Monthly Temperature Check survey. Whether you’re attending or not, please take the 2 minutes and fill out our survey; it helps us have a better idea of the state of the industry! Plus, you could win a $50 Amazon gift card just for answering! (P.S. If you are attending InfoComm, you can still register with our code “RAVE” for free show floor entry!)
Our columns this time are from Scott Tiner and Nathan Haynes. Scott writes about a signage situation he experienced recently in the airport and how it affected him and others. This experience led him to think about how we design AV and how we SHOULD be designing AV. Check it out.
The piece from Nathan has a similar moral to the story. However, this is all about designing interfaces. That’s only sometimes something that needs to be done in the digital signage side of our industry, but it does become part of the conversation in use cases such as wayfinding. Read more about the importance of UX in interfacing here.
Because of an airline delay, we were in a rush to get to the terminal and knew where to go, so granted, we were not paying a lot of attention. Yet, something was nagging in my head as we walked through the terminal. I knew something was not right or looked different, but I didn’t put in any effort to figure out what it was. About halfway through the terminal I finally took a look at the arrival/departure board and it struck me. All the digital signage had an emergency warning on it. When I say all, I mean ALL the digital signage in the entire terminal. The pictures included here are actual pictures taken from that day.
Every integration firm out there has a programmer on staff, or at least they have one on contract. Programming is critical to the success of an AV system where a single user touch directs the experience. But often, and in almost all cases, finding an AV integration firm with an artist or graphic designer on the team is very rare. Why is that?